Water companies are beginning to emergine that are at the forefront of a new innovation wave. However, challenges exist in commercialising innovative water technologies to address the very real issues we face in this industry.
It’s typical for any kind of new technology to face hurdles in the commercialisation phase, but the water industry's challenges have a particular set of issues. These include, but are not limited to a disconnect between the price and the value of water, a lack of funding for water infrastructure and technologies in the public sector, and a risk-averse culture in the water industry.
Imagine H2O is at the cutting edge of dismantling these challenges. They inspire and empower people to solve water challenges and turn them into opportunities. In addition to financial support for the best ideas, the Imagine H2O Accelerator, of which OxyMem won the 2015 growth stage prize, helps participating entrepreneurs turn their plans into transformational, real world solutions.
Below we hear from one of Imagine H2O’s pioneers. Steve Kloos speaks about the challenges that face water technology companies and how Imagine H2O is bridging that gap.